The growing number of people who choose online casinos over standard brick-and-mortar operators means one thing – iGaming platforms have to step up their game. They already have more games and bonuses than others, but this is not always enough. The latter is especially true if the operator wants to attract high rollers.
Some operators have made many improvements to appeal to as many casino whales as possible. To make their websites even more intriguing, some have decided to use the power of AI because they believe this will help them improve their services.
AI is becoming increasingly common among online casinos, but only a few are taking full advantage of its capabilities. Some have finally realized that it can help them a lot when it comes to satisfying high rollers, so here’s what to expect.
Some Online Casinos Use AI to Improve Their Platform’s Security
One of the big drawbacks of using online casinos, according to some high rollers, is that these operators do not offer the best possible security features. Since whales spend a lot of money, they want to use an operator that does everything possible to offer secure services. A lot of brands do everything possible to offer such services, but those that focus on AI are more successful than others.
Speaking of AI, the latter can be extremely helpful in providing casino high rollers with a secure platform. The newest tech can improve existing encryption certificates and add many additional options.
On top of that, AI can be used to provide high rollers with even more secure transactions. This can be achieved by double-checking every single operation related to a given transaction. Also, some sites may start using some of the AI payment systems that are becoming popular in certain parts of the world.
AI Can be Used in the VIP Programs
Everyone knows that land-based casinos offer many advantages over their regular counterparts for high rollers. Gamblers who visit some of the top high roller casinos around the world will find perks like special gambling halls, personal drivers, unlimited food and drinks, exclusive events, free hotel rooms, and much more.
Usually, online casinos can’t provide these things (at least most of the options mentioned above). However, most have amazing VIP programs that can grant loyal clients many options.
Modern VIP programs come with unique advantages that regular gamblers cannot access. The perks can include special offers, a personal support agent, events, cashback, and much more.
Some casinos will start using AI to improve their VIP experience. This new tech can be very important for VIP casino players because it can provide them with tailored propositions based on each player’s experience. It is hard to keep track of every casino whale in the VIP club, but thanks to AI, operators can offer much better rewards that will appeal to more clients.
Also, AI can help in the customer support department. Although many casinos claim they can offer a personal support agent, the reality is different. Most operators have a couple of exclusive customer support representatives to respond to several users’ queries. Thanks to AI, companies can have a more personal approach and help more users who have issues.
Adaptive Bonuses
Besides the VIP programs, high rollers choose online casinos because the latter allows them to use various promotions. There are always a few active propositions, some of which are better than others. Nevertheless, casino cheetahs often avoid some because they think the promos are bad.
Thanks to AI, online casinos can improve the effectiveness of some of their bonuses. In fact, these companies can use AI and develop the so-called “adaptive bonuses”. These are classic casino proposals (reload bonuses, free spins, etc.), but the prize itself changes depending on the player.
There are many advantages of such offers because high rollers can get a much better perk than usual. AI will help the casino determine a given player’s spending and offer a more appealing proposition.
It is true that this usage of AI is similar to the one for the VIP promos, but we must remember that not all high rollers become VIP members of a given casino. Some want to test what the site has in stock, so it’s always better to have better standard propositions.
Online Casinos Will Prove Even More Secure Games
Most high rollers like playing casino games because they love the thrill of gambling. Nevertheless, all of them prefer to win when possible, so they pay attention to the games they are playing. This is especially true for slots because everyone knows that slots have different RTPs.
One of the reasons why some high rollers are not interested in online casinos is because they believe the slots section is “rigged”. This might be true for some casino sites, but many companies invest a lot of money into ensuring their titles are secure.
Thanks to AI, casinos will have even more opportunities to prove to high rollers that all slots use RNG. A lot of third-party game-verifying companies will rely on AI in the future, and they will use the tech to increase their results. Consequently, online casino high rollers will be able to rely on games that are 100% safe.
Development of High-roller Specific Games
The last but probably the most important use of AI in online casinos and high rollers is related to games. Not that many operators use AI to develop new games yet, but this will become the norm in the future. The new tech opens the doors to a lot of opportunities, and some operators will use it to create unique titles.
Since these gamblers have special needs, casinos will do everything possible to address them. They will provide higher requirements, exclusive perks, integration with third-party services, and more.
The sky is the limit when it comes down to AI and online casinos, so high rollers can expect loads of innovations. Every big online casino will step up its game, so we’re yet to see all new options for casino whales.
